Woo Commerce – Digital Gravity

WooCommerce Vs Shopify: Statistics Compared For 2023

Team DG — Sun, 05 Dec 2021 08:36:07 +0000

WooCommerce VS Shopify

Running a successful business is not dependent on one element but on the coordination of several tools and elements to sum up the functionality of the business. Among all the factors, the biggest dependent factor is the e-commerce platform for the business.

Also Read: Top Ecommerce Platforms Compared & Rated For 2022

There are easily a million e-commerce platforms that offer you different basic to advanced features to support your virtual store. We have gathered data for a holistic view of the usage of e-commerce platforms and the exaggerated revenue achieved through these platforms.

Surprisingly among the 24 million e-commerce websites, Only one million websites generate revenue of more than $1000 a year. This indicates that not only the e-commerce business is an expanding area but there is a lot of spec for potential growth as well.

We have shed light on two of the superstars of the industry i.e WooCommerce and Shopify.

About WooCommerce:

WordPress website development is the most used CRM for website management with a whopping 31% of users in the industry and among WordPress users, woo-commerce development is the leading star. The user-friendly interface and less dependency on the developer is the reason behind the platform’s popularity.

WooCommerce Statistics:

WooCommerce is the most popular e-commerce plug-in of WordPress. It is used by around 3.5% of the business on WordPress which makes up to 11.5% of all the websites on WordPress surpassing Magento, Shopify, and PrestaShop in popularity and usage.

WooCommerce Audience Base:

WooCommerce is the most popular module on the internet with a usage distribution rate of 67% and it also makes up to 29% of all the online stores. 3,317,205 live websites are currently using WooCommerce that makes around 4.9% of the total business.

93.7% of all WordPress e-commerce websites use the WooCommerce plugin. (around 980 plugins exist alone on wordpress.org) Additionally, 22% of the top one million e-commerce sites also use WooCommerce.

WooCommerce offers around 1.267 themes on one of the most popular platforms known as ThemeForest.

Countries WooCommerce is Popular In!

The United States offers the biggest user audience to WooCommerce with a whopping number of 175,598. The other top users of WooCommerce include the United Kingdom. Russia, Germany, Italy, France, Australia, Spain, India, and Canada. Other than these countries, the rest of the world accounts for 392,447 users.

WooCommerce Revenue Generation:

WooCommerce has the largest market share of the top 580 e-commerce platforms and technologies. In 2020 WooCommerce annual revenue peaked at 120 million whereas just seven years ago they used to generate a revenue of 0.5 million annually. If WooCommerce was a country it would generate 35% more revenue than the world’s countries.

About Shopify:

Shopify is one of the most popular e-commerce platforms. It is simple, user-friendly, and affordable. The platform offers 24/7 customer support through email, live chat, and phone. In the market, Shopify stands as the third top e-commerce website with a market share of 20%.

Shopify Statistics:

Shopify is known to generate the highest conversion rates at 4.29% and receives more than 58 million visits annually. Shopify is also the third-largest store in the United States after Amazon and eBay.

Shopify Audience Base:

The year-over-year average growth for Shopify Plus merchants is 126%. 87% of the merchants use the Shopify app store and have an average of six applications installed. Around 427,676 websites use Shopify and 5,300+ businesses use Shopify Plus. Shopify supports 600,000 businesses in 175 countries. Get inspired with this guide and make your Shopify store stand out from the crowd!

Shopify Revenue Generation:

In 2020 Shopify made $1.5 billion in sales (during black Friday sales only). The platform received 10,978 orders per minute with an $870,000 peak sales volume per minute.

Shopify from the app store alone generated $100 million in revenue. Shopify Inc. raised $131 million in its initial public offering. Shopify’s total sales around the world are estimated at $200 billion to date.

With great revenue generation also comes great security threats and responsibility. Shopify has paid over $850,000 to more than 300 ethical hackers to resolve security issues.

Countries Shopify is Popular In!

According to 2020 statistics, Shopify is growing in popularity in some of Asia’s biggest countries. In Bangladesh, there has been a +326% increase followed up with Japan, India, Malaysia, Philippines, Taiwan, Singapore, Cambodia, Indonesia, Vietnam, Hongkong, China, South Korea, and even Thailand.

Currently, the life stories of Shopify exist in the US, UK, Australia, Canada, Germany, France, Netherlands, Brazil, India, and New Zealand.

Percentage of Online Stores Using Woocommerce and Shopify

WooCommerce vs Shopify Industry Statistics:

As far as the market shares are concerned, WooCommerce is leading on The entire Web and TOP 1M sites. Shopify is leading in top 10K sites and top 100K sites.

WooCommerce has 27561 and Shopify has 7114 users in the IT and Technology Industry.
WooCommerce has 17029 and Shopify has 7766 users in the Food and Beverage Industry.
WooCommerce has 16857 and Shopify has 4286 users in the Healthcare Industry.
WooCommerce has 13895 and Shopify has 5727 users in the E-commerce and shopping Industry.
WooCommerce has 12936 and Shopify has 5614 users in the Home and Garden Industry.
WooCommerce has 18738 and Shopify has 30252 users in the Lifestyle Industry.

The post WooCommerce Vs Shopify: Statistics Compared For 2023 appeared first on Digital Gravity.

Modern Ecommerce Development In a Nutshell [UAE Guide]

Team DG — Wed, 17 Nov 2021 14:06:52 +0000

What are the Latest and Modern eCommerce Website Development Trends?

Ecommerce, like every other industry that thrives in the digital realm, is continually evolving. Every day, more merchants are interested in starting their own ecommerce business to suit the ever-increasing demands of clients all around the world. If your company is involved in ecommerce website development in Dubai, the information provided below will provide you with a complete understanding of some of the most important trends to come. Continue reading.

For a More Realistic and Immersive Online Shopping Experience, Use Augmented Reality

For digital businesses, particularly ecommerce, augmented reality (AR) technology has been a game changer. It allows customers to touch and feel the product, item, or service they’re buying, allowing them to make a more informed purchase. Technology has revolutionised the fashion and home/office décor industries.

The Future of Voice Search

A growing number of people are using voice-based search, which is transforming the way they shop online, order food, organise their lives, and so much more. It also provides ecommerce businesses with a fantastic opportunity to adjust their keywords, content, and stores properly.

Artificial Intelligence to Gain Knowledge about Customers and Their Preferences

Customers can enjoy automated and more personalised online purchasing thanks to artificial intelligence (AI) and machine learning. Customers’ buying habits, when they buy, and what they look for in a product or service are all being gathered by AI. AI may be the ideal substitute for in-store purchasing, which is desperately needed in today’s world.

Creating Personalized Experiences

B2C and B2B buyers today seek more personalized and unique online shopping experiences. The statistics gathered from AI also give buyers more customized product recommendations and detailed customer service. Various studies revealed that offering a more personalized shopping experience online accounts for more or less 25% greater revenue generation whereas participation rate combines for approximately 40%.

The Role of Big Data

Consumers today are well-aware about the ecommerce websites and their motive of collecting personal data however, most doubt sharing such information because of various risks associated with online platforms. For Big Data in particular, industry professionals as well as users have mixed feelings however, a greater number of tech giants are entering the digital domain with their own ecommerce stores, paving a path to Internet of Things as well as a great many payment gateways in the UAE.

Chatbots for a More Amazing Shopping Experience, Every time!

Industry experts predict that by the end of 2021, more or less 90% of businesses will be using chatbots for customer support. For general queries, finding a product and assisting with overall shopping, these chatbots are an amazing, automated, AI-powered alternative to human salesperson; however, for a more specific or broader search, you may need an actual person to help you.

Mobile Commerce on Roller-Coaster Ride

Every online shopping or ecommerce experience from the mobile is coined as “mobile commerce”. The world today is all about mobiles/smartphones, allowing users to browse and customers to shop anytime, anywhere based on their convenience and of-course, internet accessibility. Statista also estimated that by the time 2021 would end, ecommerce sales via mobile device will account for more or less 73%. However, if your ecommerce website isn’t responsive on mobile or even through web apps, you’ll be missing out amazing opportunities.

Many Different Payment Gateways

Each customer has unique needs and preferences, especially when it comes to payment options. This is another important feature that can make or break a sale on the ecommerce website. By providing various payment options, there’s a high chance of increasing the conversion rates on mobile devices. If customers have valuable information saved on the website such as credit card details, bank account number and so on, there isn’t any need to provide details from scratch the next time. Some users however, refrain from sharing such information due to security and privacy concerns.

Headless & API-driven Ecommerce

Headless commerce allows ecommerce platform to completely detach from the complicated frontend presentation layer. Over time, more and more ecommerce businesses and brands are going for headless commerce because of backend flexibility which can further improve through SEO, content marketing as well as overall digital experience. The importance of videos can help you explain and showcase your products better than images. You can also consider adding videos of your products in your ecommerce store.

Subscriptions & Sustainability to Keep Users Updated & Coming Back for More

Email subscriptions, text messages on mobiles and so on, there are many different ways to subscribe to a particular business or brand service, thus planning for inventory and sales that have already been locked. Both consumers and businesses nowadays are keen on their environment and all other related effects. Yet another survey revealed that nearly 50% respondents opted for a more sustainable fashion industry whereas another 75% prefer less packaging which takes a lot of paper, plastic and cardboard.

Digital Strategy Optimization for Greater & Better Conversions

Bringing in customers to your website is a challenging task whereas getting them to convert into long-term loyal consumers is even a greater challenge. Back in 2020, businesses and online brands experienced a tremendous boost to their conversion rates, optimizing their product pages. Multi-channel selling through Facebook advertising or Google shopping ads, is another way to get conversions. Just be sure to understand the ins and outs of Performance Ad Creative that works amazingly in driving conversions. When intelligently used, these channels also ensure the brand is well positioned in the ever-evolving digital landscape.

B2B On the Rise

B2B is also going to stay, whereas another report from Statista also revealed that sales for global retail ecommerce are expected to surpass 1.5 trillion by the end of 2021. These ecommerce tasks can be automated, allowing the team to focus on more important tasks like order processing and so on. More engagement and focus on customers to boost their overall shopping experience as well as establish long-term relationships.

What to Look for in a Qualified eCommerce Website Development Company?

E-Market Integrations

Ensure data accuracy
Improves customer experience on multiple social media and online channels, across various touchpoints and many devices
Faster scalability
Consistent inventory and cost across multiple system.
Prompt customer support
Boost engagement and productivity

Consultancy Services

Precise customer targeting via audience refinement
Creating valuable new opportunities for online businesses
Sales increase plus average order values (AOVs)
Optimizing omnichannel capabilities
Maximizing profits by tailored ecommerce development solutions

Visual Design Features & UX Essentials

Better navigation, enhances user experience
Cost and time optimization
Product and services conversions boost
Establishes brand equity

Best Ecommerce Platforms

There is a wide range of eCommerce platforms out there with many different features.

Here are our top ten picks along with our review/guide linked to them.

Obtaining Ecommerce License in Dubai

You must have the appropriate license to conduct eCommerce activities. Governments offer various programmes to support and promote eCommerce businesses.

Online business licenses in the UAE’s mainland

If you need to establish an online business in the UAE’s mainland, you have to apply through the Department of Economic Development (DED) in the respective emirate. All e-Trade licenses require the approval of Telecommunications and Digital Government Regulatory Authority also, which is in charge of regulating eCommerce framework and transactions in the UAE.

Dubai CommerCity (DCC) Free Zone

Dubai CommerCity is a free zone dedicated to support the growth of the eCommerce market in the Middle East and North Africa (MENA) region. It provides a unique eCommerce ecosystem to global and regional brands to help them set up and operate their eCommerce business in the MENA region. It offers:

Pre and post set up support, fast and automated registration and licensing
Pre-integrated and pre-configured eCommerce platform
Smart and centralised customer relation management for a great customer experience
Access to onsite ecosystem service providers such as payment gateways, marketing services agencies, call centres, web developers and others
Business support which includes networking events, talent acquisition and development and marketing management.

Business incentives include:

100 percent foreign company ownership
No corporate tax or income tax
100 percent repatriation of capital and profits.
The eCommerce license (Tajer Abu Dhabi)

The eCommerce license from Abu Dhabi Department of Economic Development (ADDED) allows entrepreneurs to add their online trade activities to their existing licenses, or obtain a new license to conduct business through websites and social media networks.

Owners of electronic trade licenses can use the eCommerce mark (eTajer) and a serial number for the license in order to use it during the promotion of products.

DED Trader License from Dubai

The eTrader license from Dubai Economy (DED) allows UAE nationals and GCC nationals residing in Dubai to practice business activities through various social media networks.

The eTrader license can be registered under the name of a single owner only. The eTrader cannot open a shop or issue visas and in case of a legal dispute, the licensee alone will be held responsible.

To obtain an eTrader license, create a DED Trader account and register.

Eitimad domestic license from Sharjah

Sharjah Department of Economic Development (SEDD) grants Eitimad license for home-based businesses and electronic businesses which run through social networks. The license is available for ages 18 and above. The license is restricted to UAE nationals residing in the emirate of Sharjah. The license does not allow recruitment of staff in the company. Register as a user or a seller.

Virtual Merchant License from Ras Al Khaimah

The Department of Economic Development (DED) in Ras Al Khaimah launched the Virtual Trader initiative to activate businesses managed through social media channels, websites and applications for smart devices. The license is available only for UAE citizens residing in RAK.

Activities that can be licensed online include electronic retail businesses, information technology and computers, commercial and real estate brokerage, advisory, professional and information activities done through technological means.

Ecommerce Design Checklist

To help you out, we’ve put together this handy checklist to guide you through your ecommerce website development in Dubai.

Home Page – A few essential things to include on the homepage design are:

Name and Logo
Categories/Menu.
Search Bar
Competitive Advantages
Hours of operation
Address
Contact Information

Product Pages

Grid or List
Visual Promotion
Product Details
Photos or GIFs
Testimonials

Checkout Page

Encouragement
Security Certificates
Progress Bar

Contact Page

Policies
Contact Information

Optional Pages

Blogs, Galleries and About Pages

Ecommerce SEO Best Practices

Create a Detailed Keyword Plan

Commercial
Informational
Navigational

Data Usage

Categorize each keyword
Identify competitors’ keywords
Organize by volume and CPC
Prioritize your opportunities

Ecommerce SEO best practices

Optimize for Intent
Website Structure is Key
Research E-Commerce Keywords
Add a Sitemap.xml to Your Search Console
Utilize Dynamic Sitemaps
Optimize Product Pages
Embed Products within Your Content Strategy
Optimize Category Pages
Add Pagination Elements to Category Pages
Create Content that Answers Users’ Queries
Promote Your Content
Avoid Content Cannibalizations
Publish Content Frequently
Easy to Read Content
Optimize for Voice Search
Invest in Local SEO
Secure Your Store with HTTPS
Fix Usability Issues
Fix Broken Links
Prioritize the Mobile E-Commerce Experience
Improve Page Load Speed
Use Internal Links to Drive Traffic to Underperforming Pages
Run a “Branded” Link Building Strategy

Content Strategy for Ecommerce Websites

Step 1: Identify Your Target Buyer Persona

Step 2: Learn How Your Audience Consumes Content

Step 3: Research and Create Your Content

Step 4: Publish Content Based on Where It Makes Sense in the Buyer’s Journey

Step 5: Measure Results

Step 6: Ask for Customer Feedback

Must-Have Features of Ecommerce Websites for Users

User-Friendly interface
Mobile app
High-Resolution Photos & Video
User-Generated Reviews
Special Offers
Wish Lists
Find-in-Store
Related Items
Frequently Asked Questions
Social Proof
Security Features
Advanced Payment Options
Detailed Shipping Information
Multi-Touchpoint Contact Page
Return Policy

Optional Features of Ecommerce Websites for Users

The Carousel
The Scrolljacker
Immersive 3D Experience
Hello, Click Me, Click Me! Modal
Hidden Mobile Navigation

Must have Features of Ecommerce Websites for Admin

UI Kit

Badges
Buttons
Floating Action Buttons
Carousel
Modal
Dropdown
Dropdown menu
Sortable
Nav
Breadcrumbs
Pagination
Alert
Callout
Tooltip
Accordion
Tab
Process
Progress bar
Spinner
Timeline
Timeline activity
User Cards
Sweet Alert
Notification
Advanced Medias
Badges
Dropdown grid
Dropdown menu
Dropdown
Border
Color
Draggable Portlet
Bootstrap Switch
Date Paginator
Horizontal Timeline
Nestable
Ribbons

Widgets

Statistic
Chat Box
Social
Weather
Blog
Chart widgets
List widgets
Social widgets
Pricing tables
Coming soon
Live Chat
Calendar
Mailbox
Taskboard

Form

Default inputs
Material inputs
success inputs
warning inputs
error inputs
Combine inputs
Custom checkboxes
Custom radios
Password strength
Form layouts
Color picker
Date time selector
Select picker
Upload buttons
Form Validation
Form Wizard
Code Editor
Markdown
Xeditable Editor
Formatter
Pre-made Forms

Extra pages

Support Ticket
Invoice
Profile
Login
Register
Lockscreen
404 Error
500 Error
Blank Page
Pace Page
Recover password
Maintenance

Global Ecommerce Stats

E-commerce Penetration as %age of Total Retail Sales

Estimated E-commerce User Penetration in 2021

85% of consumers in the UAE and 80% in KSA use mobile devices to get information about the products they intend to buy.
61% of shoppers in GCC use cards for online transactions.
In 2020, 44% of online purchases in MENA were made using the card, compared to 23% cash purchases.
30% of consumers in MENA used COD as a payment method in May 2020.
Almost 56% of consumers in the UAE, KSA and Egypt start their online shopping journeys using search engines as opposed to retailers’ websites
More than 60% of shoppers in the UAE and KSA and 43% in Egypt have completed an online transaction at least once
62% of MENA online shoppers prefer COD as a payment method when buying online.
Middle East countries experience an annual e-commerce growth of 23% from 2018 to 2021.
The coronavirus outbreak contributed to the growth of the e-commerce sector in the middle east, as over 40% of respondents started shopping online more than they did before the outbreak. In MENA, the estimated e-commerce sales in 2021 are about $49 billion. E-commerce in UAE has a total retail sales percentage of 4.2%.

The post Modern Ecommerce Development In a Nutshell [UAE Guide] appeared first on Digital Gravity.